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Marketing opportunities

Bank of America Shamrock Shuffle Start Line

There are three different options in which your company can market at our event: onsite at Packet Pick-up, Participant Bag and Virtual Bag. A brief description of each is below.

Register for the Packet Pick-up, Participant Bag Program and/or Virtual Bag opportunity below.

Sign up today!

For more information, please contact Paul Brackey at 312.904.9812 or email paul.brackey@cemevent.com.

Participant bag & virtual bag opportunity

The Participant Bag and Virtual Bag are your opportunity to get your product or information directly into the hands of each runner both physically and digitally. As we continue to make our race a more sustainable event, we are moving towards a plan to remove traditional paper inserts from our event participant bags. The Virtual Bag allows your coupon, flier or advertisement to reach our participants and volunteers without the cost of printing and the uncertainty of impressions. Post-race metrics for the Virtual Bag will allow you to see how many people viewed, printed and shared your advertisement.

The Virtual Bag will be available to runners and volunteers from approximately two weeks before and up three weeks following the race. Information about the Virtual Bag will be emailed to participants and volunteers once the bag is available as well as after the race. This gives your business the opportunity to be seen by more than 35,000 people!

By placing an item in our Virtual Bag, you will drive traffic to your business while greatly increasing your visibility among our participants, volunteers and their families.

  • 21,000 physical bags assembled and distributed to all runners
  • 35,000+ virtual bags distributed to runners and volunteers
  • Insert deadline is Friday, February 18, 2019, for the physical bag (detailed instructions will be sent after your order is placed online)
  • Virtual bag offer artwork deadline is Friday, February 22, 2019

Shamrock Shuffle Participant Bag pricing

  • Product sample $ 1,500.00
    • Samples must be approved by the event.
    • Additional fees may be required by the event based on size, weight, etc. of the sample.
  • Paper insert $ 2,600.00
  • Virtual bag $ 1,600.00

Bank of America Shamrock Shuffle Packet pick-up

The 2019 Packet pick-up will again be at McCormick Place in the West Building, Skyline Ballroom.  Space will be limited.  Sponsors, along with companies that will have an interactive display and/or offer something to the attendee.  Community and industry partners are also welcome.

10’x10’ Booth, Regular             $1,600

10’x10’ Corner Booth Prime     $2,400

10’x20’ Booth, Regular             $2,600

10’x20 End Cap, Prime            $3,800

20’x20’ Booth                           $5,000

Custom Configuration              Contact Paul Brackey for pricing options

For further questions please contact Paul Brackey at paul.brackey@cemevent.com or call 312.904.9812 or Eileen Hurley at eileen.hurley@cemevent.com or call 312.904.9818.

Administrative items

Bank of America Shamrock Shuffle 8K W-9 (.pdf)

Certificate of Insurance Requirements
All Exhibitors are required to submit a Certificate of Insurance via email to insurance@cemevent.com by March 15, 2019.  Please review our requirements in the following link: shamrockshuffle.com/coi

Exhibitors that need to purchase race weekend coverage to meet our requirements can do so through our insurance broker, Associated Agencies.

Special Event Tax Collection Report and Payment Coupon
All Exhibitors making sales in Illinois are required to report and pay all tax due based on their total receipts within (10) days of the close of the exhibit. The Special Event Tax Collection Report and Payment Coupon are included for your reference: shamrockshuffle.com/tax

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